Industry Members Share Predictions on Future of Low/No Alc Category

How Diageo Is Adapting to Market Trends

Volume 283 | April 19, 2021 Industry Shares Predictions on Future of Low/No Alc Category Thanks to the larger health and wellness movement, the low- and no-alcohol category is forecasted to experience faster growth than both beer and wine between 2020 and 2024 with an expected CAGR of 20.6%, according to The Spirits Business. As consumer demand for the category increases, there is also a global rush to meet it from both new and international players. "The trend for mindful drinking and the rise of low/no drinks isn’t something that’s happened overnight," says Marine Rozenfeld, innovation development lead for Western Europe, Australia and New Zealand at Bacardi. "Being aware of why, how much and what alcohol we drink is a cultural movement that has been growing over the past decade." Further reading: The Spirits Business INDUSTRY NEWS Gallo Plans Bottling Plant in South Carolina Source: Wine Business How Diageo Is Adapting to Market Trends Source: The Drinks Business The States With the Most Craft Breweries in 2020 Source: VinePair 6 Ways You Can Use YouTube to Reach Your Intended Audience Source: Entrepreneur PRESS RELEASES RTD Company Canteen Spirits Raises $31M Source: The Spirits Business Stranahan’s Unveils Bushmills Cask Whiskey, First In Distiller’s Experimental Series Source: Spirited Zine Pamos Beverage Company Has Released a THC and CBD-Infused, Alcohol-Free ‘Spirit’ Source: Spirited Zine Submit Your Ideas for Bar Convent Brooklyn Seminar submissions are open for the annual Park Street University Business Forum at the Bar Convent Brooklyn show scheduled to take place on August 17 & 18. We're looking for panel presentations on: Business, leadership & legal Finance, operations & partnerships Community & society (sustainability, diversity etc.) Submission deadline is Thursday, May 6. For topic inspiration, view some of the previous presentations for BCB. To learn more about the speaker guidelines, visit Bar Convent Brooklyn or reach out to us with questions at psu@parkstreet.com More Resources From Park Street University  Video Library Park Street Insider Podcast 2021 Event Schedule Interested in participating in Park Street University? Get in touch at psu@parkstreet.com Click Below to Join our Park Street Insider News Mailing List SUBSCRIBE NOW CONNECT WITH US ‌ ‌ ‌ ‌ ‌ Want to learn more about Park Street's services? Request a consultation Park Street's mobile app is available for download on both iOS and Android platforms.

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