AB Inbev Eyes Opportunities in Beyond Beer Categories

In Focus: The Pulling Power of Celebrity Wines

Volume 299 | May 11, 2021 AB Inbev Eyes Opportunities in Beyond Beer Categories Beyond beer, wine, and spirits, a fourth category that meets at the intersection of the classics is beginning to take shape. Both AB Inbev and Molson Coors have zeroed in on the opportunities within the fourth category forming around RTDs, canned cocktails, seltzers, and flavored malt beverages. AB Inbev now has 90 brands in its "Beyond Beer" category. "Our teams stay close to emerging trends in the Beyond Beer space and are empowered to invest in both organic and inorganic growth opportunities, " says AB Inbev CEO Carlos Brito. Further reading: Beverage Daily INDUSTRY NEWS In Focus: The Pulling Power of Celebrity Wines Source: The Drinks Business Restaurant Wine Jobs Are Coming Back—But Do We Want Them? Source: SevenFifty Daily Sarah Jessica Parker Navigates Wine Entrepreneurship Source: VinePair Rum Marketers Court Whiskey Drinkers To Tap The High End Source: Shanken News Daily [Corrected Link] E-Commerce Case Study: Singani 63 Source: Daily Beast PRESS RELEASES Southern Glazer’s Wine & Spirits Announces the Retirement of Steve Slater Source: Business Wire Mobile Canning Company Iron Heart Expands Capacity to Meet Expected RTD Demand Source: Distillery Trail Licor 43 Horchata Arrives In The US Source: Spirited Zine Stauning Shares Vermouth Cask-Finished Rye Whisky, El Clásico Source: Spirited Zine More Resources From Park Street University  Video Library Park Street Insider Podcast 2021 Event Schedule Interested in participating in Park Street University? Get in touch at psu@parkstreet.com Click Below to Join our Park Street Insider News Mailing List SUBSCRIBE NOW CONNECT WITH US ‌ ‌ ‌ ‌ ‌ Want to learn more about Park Street's services? Request a consultation Park Street's mobile app is available for download on both iOS and Android platforms.

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