What's in Store for Beverage Alcohol Trends This Summer?

Whiskey Can Teach Us A Thing Or Two About Innovation

Volume 296 | May 6, 2021 What's in Store for Beverage Alcohol Trends This Summer? Summer 2021 is just around the corner and Drizly has shared some of its predictions on which categories and products will be big sellers. “Given that in 2021 to date the growth of spirits has shown no signs of slowing, especially with the rapid growth of ready-to-drink cocktails, we expect the trend of liquor gaining share in the summer months to persist this year,” says Liz Paquette, Drizly’s head of consumer insights. Having said that, Drizly is betting on RTD cocktails, vodka, Champagne, and hard seltzers having a good summer. Further reading: BevAlc Insights INDUSTRY NEWS E-Commerce Case Study: Singani 63 Source: Daily Beast Weekly US on-trade sales soar 225% Source: The Spirits Business With Roots in Mexico and Texas, Sotol Is Hard to Define but Easy to Enjoy Source: Vinepair Whiskey Can Teach Us A Thing Or Two About Innovation Source: Forbes Interview: Choosing Store Pick Whiskeys with the New Hampshire Liquor Commission Source: Beverage Dynamics More Resources From Park Street University  Video Library Park Street Insider Podcast 2021 Event Schedule Interested in participating in Park Street University? Get in touch at psu@parkstreet.com Click Below to Join our Park Street Insider News Mailing List SUBSCRIBE NOW CONNECT WITH US ‌ ‌ ‌ ‌ ‌ Want to learn more about Park Street's services? Request a consultation Park Street's mobile app is available for download on both iOS and Android platforms.

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